Great-gran Baddie Winkle, 90, claims her anti-ageing ‘boob masks’ will ‘firm, brighten and perk up your pair’
INSTAGRAM famous great-grandmother Baddie Winkle has taken the beauty community by storm after releasing her own makeup collection that includes an anti-ageing mask for your BOOBS.
The 90-year-old influencer, who has more than three million followers online, has kept the products in check with her youthful spirit, with the breast masks formed in the shape of two rainbows.
Actually named Helen Ruth Van Winkle, the Kentucky-born grandma first hit the social media scene five years ago, becoming an internet sensation almost overnight.
Using her new-found fame, Baddie Winkle has been able to launch her beauty line alongside INC.redible Cosmetics, which includes the mask that claims to help defy ageing for a woman's nipples.
The nonagenarian's collaboration is dubbed 'No Bad Days', which alongside the 'Double Perks' sheet masks, includes a highlighter palette and a strawberry scented lip gloss.
According to INC. Cosmetics, the sheet masks, the ranges most talked about product, promotes anti-ageing and wrinkle prevention on the chest area.
The company's website details that the rainbow-shaped sheets are also cruelty-free and vegan, made mostly of vitamin C and hyaluronic acid.
"Get ready to perk up your pair with this never before seen ultra-hydrating boob sheet mask," the brand says of the £7 product online, which promises to 'firm, brighten and moisturise' your assets.
While the great-grandmother hasn't been spotted modelling the product herself, her Instagram snaps show off her youthful chest that fans are guaranteed to want to replicate.
Also included in the collection is a highlighter palette named 'Baddie's Got the Gold', which costs £18 and features an embossed shimmery image of Baddie herself.
The palette features four different highlighter shades – from a gold which makes up her skin tone, to red that's ideal cheeks – and even pink and lilac for something more out-of-this-world.
And for those looking to buy the whole collection, it's rounded off with a totally 90's roller ball strawberry scented lip gloss, dubbed 'Rolling it Back', which costs £7.90.
The collaboration is already loved by Baddie's huge fan base, which first formed when, at the age of 85, she started sharing her fashion inspired Instagram posts.
"Baddie, I love you and this collection looks so badass," one woman wrote. "You remind me of my amazing grandma who was the coolest and also loved bold styles."
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"Love how this shows you can have fun with makeup at any age," another agreed. "Charming and gorgeous collection that reminds me of the funky makeup from my childhood."
"Genuinely can't wait to try out those boob masks – they are so cute," a third added. "Sign me up for all of her products, in fact."
Baddie Winkle rose to fame following the death of both her husband and son, which saw the OAP decide to start dressing more adventurously and live lift to the fullest.
And wanting to help other's do so too, all through June, five per cent of all earnings on her beauty collection, which is only available online, will go to suicide prevention scheme The Trevor Project.
In other news, a make-up artist shared pictures of the 'vile' fake tan fail that left her pals convinced she had been kidnapped.
While we revealed the 'heavenly' £26 body oil that sells every 45 SECONDS – and it promises a steak-free tan in seconds.
Plus, if you want to keep up with the latest beauty trends, check out our roundup of the six new brands you NEED to know about.
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