Bridgerton effect sparks sales boom for corsets and wisteria

Bridgerton effect sparks sales boom for corsets and wisteria as fans flock to recreate ‘Regencycore’ style

  • The romance-obsessed period drama is set in Regency-era London in 1813
  • In the series, wisteria adorns house of lead character Daphne Bridgerton, played by Phoebe Dynevor 
  • Ebay searches for violet climbing plant rose by 300% following show’s launch
  • Searches for corsets increased by 123% and they rose by 49% for pearl and feather headbands

It reached 82 million households to become Netflix’s most popular show when it was first shown last Christmas.

And now Bridgerton has spilled over into the retail world too as viewers search for their own ‘Regencycore’ fashion and homewares.

The popularity of the romance-obsessed period drama, set in Regency-era London in 1813, has propelled a rise in demand for corsets, embroidery hoops and wisteria, according to The Daily Telegraph.

It reached 82 million households to become Netflix’s most popular show when it was first shown last Christmas. And now Bridgerton has spilled over into the retail world too as viewers search for their own ‘Regencycore’ fashion and homewares

The popularity of the romance-obsessed period drama, set in Regency-era London in 1813, has propelled a rise in demand for corsets, embroidery hoops and wisteria, according to The Daily Telegraph

Ebay searches for wisteria rose by 300 per cent following the show’s launch

In the series, wisteria adorns the house of lead character Daphne Bridgerton, played by Phoebe Dynevor.

Ebay searches for the violet climbing plant rose by 300 per cent following the show’s launch. 

Searches for corsets increased by 123 per cent and they rose by 49 per cent for pearl and feather headbands. 

Meanwhile, searches for empire line dresses shot up by 93 per cent, according to the shopping app Lyst.

Only one season of the steamy series has so far been released but fans were told this month that a second season will be premiered in March.

Filming had to be stopped several times this summer due to Covid-related problems.

The second season is expected to focus on Anthony Bridgerton, played by Jonathan Bailey, and his search for a wife.

Bridgerton was not the only trendsetter in showbusiness this year. 

Admirers of James Bond actor Daniel Craig flocked to Ebay in the hope of replicating the raspberry pink jacket that he wore to the premiere of his latest film, No Time To Die, in September.

The double-breasted tuxedo jacket was made by Savile Row’s Anderson & Sheppard. Searches for a ‘pink velvet blazer’ soared, according to Ebay.

Bridgerton was not the only trendsetter in showbusiness this year. Admirers of James Bond actor Daniel Craig flocked to Ebay in the hope of replicating the raspberry pink jacket that he wore to the premiere of his latest film, No Time To Die, in September

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